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Before You Can Think Big Data, You Need to Think Big Clean!

“Big Data” and “data science” have become buzzwords and focus areas for many companies. However, the key to predictive analytics is not data size or more sophisticated tools; it’s clean data. Quality Matters In a previous post about the importance

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Garbage In, Garbage Out: Why Data Quality is the Foundation for Good Analytics

“Analytics is the discovery and communication of meaningful patterns in data.” (Wikipedia, May 2014) What Are Analytics Per its definition, analytics is an umbrella term for the process of gaining knowledge from data and communicating meaningful insights. Companies are increasingly

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